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Bridal eye makeup is more than eye shadow and liner: it starts with a good base, like all bridal looks.
For a longer lasting make-up, a transparent canvas, a primer or, ideally, an eye makeup primer should be applied to the entire eyelid; this will give the shadows and liner something to cling to, and give it extra long-lasting power. Airbrushing an eye primer is another great way to get a flawless foundation; in fact, airbrushing the entire foundation for bridal makeup is highly recommended.
Bridal makeup is all about looking good in person and in photos. For photographs, the makeup application should be heavier than usual, but this doesn’t mean it looks over the top. There are three main areas that need extra attention: the brow bone, the middle eyelid, and the inner corner of the eye. These are the areas that need to catch the light and, if done correctly, will make the eyes look defined, multidimensional and glowing in pictures, and of course in the flesh.
Forehead
Choose a highlight color that’s reflective, but not glare-free; a good pearl white or cream is perfect (white for grey/backshadow, cream for browns/taupes). The highlighter doesn’t need to go along the entire brow bone, it just needs to go in the area directly below the browbone; this will draw light into that area, making the brows look more defined and giving the face dimension.
middle cap
After applying the eye makeup look, take some of the same highlight color that you used on the brow bone and apply to the center of the eyelid. This won’t be fully visible to the eye, but the reflective pearlescent particles will catch the light in a photo and make the eyes look bigger and brighter.
inside corner
Using the same highlight color again, apply it to the inner corner of the eye, above the tear duct. This can also be blended a bit along the lower lash line. This touch brings luminosity to the look, and gives a feeling of freshness to the look. In photographs, this will also counteract any tendency for the eyes to disappear into a dimensionless shape, as dots of reflective material in the three key areas will catch the light and bring the eyes to life.
false eyelashes
Although a full set of lashes isn’t everyone’s cup of tea, having a little extra ‘oomph’ in the lash department is essential for a formal bridal eye makeup look. If you can’t do it in a full set, then a well-placed pair of individual lashes like the outer corner of the eye will widen out and give you a more dramatic makeup look.
If these points are taken into account, bridal eye makeup can really be the centerpiece of the bridal look, creating not only a beautiful bride in person, but also a beautiful bride in the flash, and looking as if you are looking at photographs in the years to come, both are equally important.